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LED screen is a unique advertising carrier. Other outdoor advertising structures are installed in different parts of any town, including suburbs. LED screens are expensive. Therefore they are usually installed only where their advertising efficiency is the highest, i.e. downtown. Here the audiences are bigger at all hours, and brightly lit structure attracts everyone’s attention.
In Kostroma city the site for the first LED screen (produced and installed by “ATV Outdoor Systems”) was chosen accordingly: in the very center of the city (at the crossing of Sovetskaya st. and Podlipaev st,, near Philharmonic Society). Perfectly located, the screen has excellent technical characteristics and attracts attention of all Kostroma citizens and visitors, as well as advertisers who always look for ways to increase the impact of their advertising materials.
LED screen parameters:
- Pixel pitch - 19 mm
- LED screen resolution – 288 x 224 pixels (physical resolution)
- Image area dimensions – 5.47 x 4.26 meters
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